With every purchase from the Valentine's Day Collection, the East Olivia will donate a portion of proceeds to the Childhood USA, which will support several key initiatives planned to expand their community outreach and advocacy in the United States, such as Care Coin, the organization's pilot and community engagement program in Bedford Stuyvesant, Brooklyn, that increase resources which prevent child sexual abuse and trafficking on and offline.

ABOUT CHILDHOOD USA

For over 20 years World Childhood Foundation USA's (Childhood USA), founded by HMQ Silvia of Sweden, mission has been to inspire, promote and develop solutions to end sexual abuse, exploitation and violence against children. A United Nations accredited NGO, Childhood USA has served over 90,000 children and their families in the United States- both directly and indirectly- through innovative and grassroots programmatic support, global advocacy initiatives, such as #EyesWideOpen (co-founded by H.R.H. Princess Madeleine) and high-level meetings with government, academic, civil society, and private sector leaders.